DOUBLE CRISPY COLONEL
When KFC told us they were planning to launching their Double Crispy Sandwich — two chicken patties on one bun — we figured the only logical thing to do was to make the Colonel someone who is two human beings in one. That double human was Hafþór Júlíus Björnsson (also known as “The Mountain” from Game of Thrones).
He came to LA and sled pulled a record-breaking 700-some pounds of chicken sandwiches across a warehouse floor and we filmed it. It was weird but got a few million hits on YouTube, so…success!!!